Web reputation is nothing but the reputation that a company has on the internet.


Given the importance of online reputation, it is essential to learn how to monitor it. It doesn't matter if it's good or bad: you always have to know what people think of your company. In fact, monitoring opinions and reviews allows you to:

• constantly improve you;

• discover your weaknesses, and then start working on them;

• strengthen your brand reputation, brand position and brand identity, by developing the right strategies to grow your business.

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Web Reputation: the opinion that is built, through the network, with respect to a brand. That can be the brand that belongs to a company or the name of a freelancer. Web reputation is a function that contemplates different lines to follow and contemplate. Target? Understand the public's opinion of a good or service to make strategic decisions and act in a...

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